Remember and avoid what the "customer" sees as NOT being Christian.
Do not call as Christian that which the "customer" thinks is not
Christian (notwithstanding the ONE issue of polygyny, of course).
Do not refer to nor lift up anyone who has unrepentantly (that's the key)
unrepentantly FORCED polygamy on a first wife.
Do not refer to nor lift up anyone who opposes love-not-force
or who advocates/defends the FORCE message.